WORLD DRUG DAY – YOGA FOR HEALING & TRANSFORMATION
Date: June 26, 2025
Platform: Instagram (Awareness Campaign)
Social Media Post: https://www.instagram.com/p/DMXQnS4MH0b/
Purpose of the Campaign
To mark the International Day Against Drug Abuse and Illicit Trafficking, the International Yoga Federation (IYF) launched a global awareness campaign to highlight the role of yoga in addiction prevention, recovery, and social reintegration.
The initiative emphasized that yoga is not only a practice of flexibility, but also a path to freedom, mental clarity, and inner transformation.
Campaign Message Summary
"Yoga offers more than flexibility — it offers freedom."
On #WorldDrugDay, we stand for healing, awareness, and empowerment.
Platform: Instagram (Awareness Campaign)
Social Media Post: https://www.instagram.com/p/DMXQnS4MH0b/
Purpose of the Campaign
To mark the International Day Against Drug Abuse and Illicit Trafficking, the International Yoga Federation (IYF) launched a global awareness campaign to highlight the role of yoga in addiction prevention, recovery, and social reintegration.
The initiative emphasized that yoga is not only a practice of flexibility, but also a path to freedom, mental clarity, and inner transformation.
Campaign Message Summary
"Yoga offers more than flexibility — it offers freedom."
On #WorldDrugDay, we stand for healing, awareness, and empowerment.
- Through breath, postures, and deep relaxation, yoga provides a powerful tool for addiction recovery.
- IYF supports yoga-based prevention and rehabilitation programs worldwide.
- In alignment with the values of the United Nations and the objectives of the Commission on Narcotic Drugs (CND), IYF promotes yoga as a holistic approach to mental health and social resilience.
- Although not a member of ECOSOC, IYF has submitted its application and continues to engage with relevant UN frameworks through value-based alignment and awareness initiatives.
Participation Format
- Global public engagement via social media
- Encouragement to share yoga-based recovery stories or educational content
- Participation of yoga instructors, NGOs, educators, and youth groups
- No centralized event; flexible participation across time zones
UN Context and Institutional Alignment
- Campaign aligned with the UNODC’s World Drug Day objectives
- Reflects IYF’s commitment to supporting the goals of the Commission on Narcotic Drugs (CND) and to engaging with ECOSOC processes
- Advocates for non-pharmaceutical mental health support and community-based rehabilitation strategies
Messaging Approach
- Focused on healing, transformation, and empowerment
- Designed to be trauma-informed and stigma-free
- Promotes yoga as a public health and social transformation tool
Impact Highlights
- Strong engagement with hashtags such as #WorldDrugDay, #YogaForHealing, #AddictionRecovery, #IYFGlobal
- Enhanced visibility of IYF as a peaceful and community-oriented organization
- Contributed to reframing addiction recovery through a holistic, inclusive, and empowering lens
International Yoga Federation
info@internationalyogafederation.com.tr
Address: 5438 Smiley Dr. Los Angeles, CA90016 / USA
Address: Harmanyolu Ust Sok. Sisli, Istanbul / Turkiye
info@internationalyogafederation.com.tr
Address: 5438 Smiley Dr. Los Angeles, CA90016 / USA
Address: Harmanyolu Ust Sok. Sisli, Istanbul / Turkiye
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